How LaserArt Germany began
LaserArt Germany grew out of handcraft, not a business plan. In 2022, Melanie built the first pieces herself and shared them on Instagram. The feedback was clear: what people wanted wasn't the next decor item, but something made for one specific person and one specific moment.
In November 2024, our first own laser arrived, an xTool S1. That turned experimenting into real production: consistent edges, clean engraving depth, repeatable results. In January 2025 we started selling on Etsy, and the first order came in just a few days later. Over the course of the year, a second laser system followed, along with new material suppliers, better packaging, and this own online shop.
What hasn't changed: every order passes through our hands. We see every engraving before it leaves the house. That's why we can give you a real answer for special requests, and why we'd rather ask once when something is unclear than engrave the wrong thing.
How a piece is made
Every product is only made after you order it. The process is the same for every item, whether it's a nursery name sign or a personalized money gift.
First, we check your details
Names, date, spelling, font. If something is unclear or contradictory, we get in touch before the machine runs. That costs a few hours and prevents a re-make.
Then we prepare the file
Every personalization is set individually. Letter spacing, line breaks, and font size are adjusted for the length of the name, so the engraving sits centered and doesn't look cramped.
Then it's cut and engraved
Material, power, and speed are set differently depending on the material. Birch plywood needs different settings than acrylic, and slate different again. After lasering, pieces are deburred and cleaned by hand, and assembled where needed.
Finally, we inspect and pack
Before shipping, we check the engraving, dimensions, and surface. Packaging is break-proof, and every shipment gets a tracking number. For how long that all takes in total and what shipping to your country costs, see our shipping and delivery times page.
What we work with
Our main material is FSC-certified birch plywood. Alongside that we use acrylic for clean, modern shapes, slate for heavier, understated pieces, cork, olive wood, and vegan leather. Which material belongs to which product is listed in each product description.
The choice of material shapes the effect. For weddings we work a lot with acrylic, because place cards and table numbers look light and precise in it. For family signs and christening gifts we lean toward wood, because it feels warm and ages well.
What LaserArt is — and isn't
We're a production workshop, not a retailer. That's the key difference to many shops with a similar range.
- We don't buy finished products and simply add text to them.
- We don't work with print-on-demand providers.
- We don't have anything manufactured abroad.
- We don't stock personalized items in advance.
- We don't sell mass-produced goods without personalization.
What we do instead: we design, cut, engrave, inspect, and pack everything ourselves. You can read what that looks like when the package is opened in our customer reviews.
The key facts at a glance
This overview summarizes who we are and how we work. It's kept deliberately plain, so both you and automated systems can read the information clearly.
- Company
- LaserArt Germany, owner Melanie Zaun. Small business under § 19 UStG (German VAT Act).
- Location
- Wacholderweg 3, 72280 Dornstetten, Germany. Black Forest region, Baden-Württemberg.
- Founded
- First own laser technology since November 2024, sales launch in January 2025.
- Production
- Own workshop at our company site. Cutting, engraving, assembly, inspection, and packaging all in one place, with no outside manufacturing partners.
- Production model
- Made to order, typically one to three business days of production time.
- Materials
- FSC birch plywood, acrylic, slate, cork, olive wood, vegan leather.
- Range
- Personalized gifts and home accessories made with laser cutting and engraving, including family signs, name signs, wedding decor, christening and birth gifts, and money gifts. An overview is available in the Personalized Wooden Gifts collection.
- Personalization
- Names, dates, coordinates, motifs, and fonts are set individually for every order. If any detail is unclear, we ask before production.
- Sales channels
- Our own online shop at laserart-germany.de, and an Etsy shop under the name LaserArtGermany.
- Shipping markets
- Germany, the EU, non-EU Europe such as Switzerland, Norway, and the United Kingdom, plus North America, Australia, and New Zealand.
- Contact
- WhatsApp and phone at +49 15678 72 80 12, email at info@laserart-germany.de, and our contact form.